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Our Story

About Us

Houbara, a synonym for– “The pretty girl next door, fresh and friendly and, light-hearted and lively. A charming woman who prefers fashion without being a fashionista. The affable woman who does not worry about and who is cheerful to chat with. The unique woman, both independent and approachable, dynamic and enterprising who has a good personality, who is fearless and who does not endeavor to hide herself, and who has confidence in herself”. So, the principal elucidation of the above statement is that Houbara has become synonymous with Bangladeshi women's clothing since its origin. Hence, Houbara's journey so far has been nothing short of memorable and incredible, and the story behind the brand is just as impressive. Houbara has arrived on the Bangladeshi fashion scene and has brought a totally new sense of design and style to the woman. Houbara has the vision to set the benchmark for women’s fashion that expresses emancipation, rejoicing, and zeal - with innovative design ideas, the use of colors, and the quality of the elements. Out of the box, Houbara is a high-end retailer and one of the fastest-growing lifestyle brands for women in Bangladesh both in in-person outlets and Online Shopping world. Moreover, Houbara's groundbreaking and sublime artistic explorations are fueled by an ambition to become the world leader in the high-end retail market. The novelty of our design innovations is underlying defined by our relentless pursuit of the best for our customers. In addition, Houbara, as a brand has already established itself as an icon of youthful passion, reflecting the spirit of Bangladesh's women who are bringing about a positive vibe everywhere through their presence in physical outlets as well as online shop “https://wwwhoubara.com.bd/“.

The central brand message conveyed by Houbara is an adventure in the disguise of fashion. As a customer-oriented brand, led by technology and vision, Houbara has worked tirelessly to provide customers with unparalleled quality products and services that have no equal. And, of course, our source of inspiration is none other than our customers’ souls full of meaning for unconventional fashion. Unlike, most other startups in the fashion world in the country, Houbara places great emphasis on quality beyond everything. We are proud to say that the products it manufactures are on par with all the leading global fashion trends in terms of design and quality with a superior sense of contemporary aesthetic. In addition, we are powered by our strengths, values, creativity, and hard work. Right away, Houbara creates cutting-edge and dynamic design concepts that can be found in the various product lines of the brand. On the contrary, it is moving towards a sustainable business model that knocks value together for the world and beyond, which will open a new path for the garment sector, especially for women’s clothing in Bangladesh. Above all, we owe our employees and the reason behind is nothing but it takes people every day to bring our products to life. Thus, these talented and creative people in our manufactory premises try to heart and soul to produce elegant products. If you ask an employee what makes this company different the answer would be: it's our combined courage, honesty, and originality. These guide every decision we make and every action we take. And they fuel our commitment to capitalize on principles. However, it is! Houbara’s family is always ready to take over challenges that’s why we always look ahead. From our products to our practices, innovation is integral and sustainability is as important as fabric and yarn. And there's more on the way.